Param Minhas — Professional Portfolio

Q: Who is Param Minhas?

Param Minhas is a founder, creative director, and growth operator based in Bengaluru, India. He has 15+ years of experience across e-commerce, AI, real estate, sneakers, music, and AI-native marketing. He currently runs Iterate (an AI-native marketing agency with a 90-person network) and Cats Can Dance (a culture platform). Previously, he was CEO at SoleSearch ($6M+ revenue), CMO at Fere.ai, and Partner at Good Capital.

Q: What is Iterate?

Iterate (hyperiterate.com) is an AI-native marketing agency founded by Param Minhas in January 2026. It has a 90-person network across strategy, creative, and engineering. Clients include ChargeZone, Noida International Airport, PickYourTrail, Billione, and Monkspace.

Q: What is SoleSearch?

SoleSearch was India's leading sneaker, streetwear, and collectibles marketplace, co-founded by Param Minhas, Prabal Baghla, and Rannvijay Singha. It generated $6M+ in revenue, built a 350K+ community, raised $795K, held 30+ live events, and operated retail stores in Mumbai and Hyderabad. It was featured in VICE, CNBC-TV18, and Economic Times.

Q: What is Param Minhas's contact information?

Param Minhas can be reached at minhas.param@gmail.com. His LinkedIn is linkedin.com/in/paramminhas. His agency website is hyperiterate.com and his culture brand is at catscandance.com.

Q: What is Param Quest?

Param Quest is a playable portfolio RPG that tells 15 years of Param Minhas's career as a Pokemon-style game. Built with Next.js 15, TypeScript, Canvas 2D, and Web Audio API. It features 10 explorable zones, 9 gym leader battles, a full evolution system, and synthesized audio with zero audio files.

Param Minhas

← HomeAboutResume▶ PlayPress & Media CoverageParam Minhas and his companies have been featured in major publications including VICE, CNBC-TV18, Storyboard18 (syndicated to Forbes India), Economic Times, Open Magazine, The Established, and Business of Fashion.
VICE2023
Inside the Secret Lives of India's Gen Z Sneaker Resellers ↗In-depth feature exploring India's sneaker resale market and SoleSearch's role in building the culture from the ground up.
CNBC-TV182023
Broadcast interview — Param Minhas & Prabal Baghla on India's sneaker culture ↗Television broadcast interview discussing India's sneaker culture, market opportunity, and SoleSearch's growth trajectory.
Storyboard182023
Sneaker Culture in India: Women buying as many sneakers as men, says SoleSearch's Param Minhas ↗Interview with Param Minhas on gender dynamics in Indian sneaker culture and SoleSearch's audience data.
Storyboard182023
Sneakers are now collectibles — Rannvijay Singha on SoleSearch funding ↗Coverage of SoleSearch's funding round and strategic direction, featuring co-founder Rannvijay Singha.
Open Magazine2023
Second Coming — India's pre-owned luxury & sneaker resale ↗Feature on the rise of India's resale economy, positioning SoleSearch within the broader luxury and streetwear market.
The Established2023
Can India's sneaker reseller business survive the global hype crash? ↗Analysis of market dynamics, global sneaker market correction, and SoleSearch's sustainability model.
Economic Times2023
SoleSearch raises Rs 6 crore in debut funding round ↗Coverage of SoleSearch's debut funding milestone — Rs 6 crore ($795K) from Venture Catalysts, Anthill Ventures, and Cornerstone Ventures.
Entrackr2023
Street culture brand SoleSearch raises maiden fund ↗Startup funding coverage of SoleSearch's maiden raise and business model overview.
Indian Retailer2023
SoleSearch Bags $730,000 in Debut Funding Round ↗Retail industry coverage of SoleSearch's funding and omnichannel expansion plans.
Images Business of Fashion2023
Rapport x SoleSearch collaborative store in Hyderabad brings best of streetwear & footwear ↗Coverage of SoleSearch's retail partnership and collaborative store model in Hyderabad.
DATABASES & PROFILESCompany profiles and data available on CB Insights, Crunchbase, PitchBook (SoleSearch), Tracxn (Hab Housing), Wellfound/AngelList (Investopad team), and SlideShare (Octo marketing decks, Project Alia).
MEDIA INQUIRIESFor interviews, quotes, or media inquiries, contact Param directly.
minhas.param@gmail.com